The BAPI program is an intense one-­day review of best practices in API-­driven business models. The heart of the day consists of real-­world case studies presented by major companies who have successfully implemented API-­driven programs. The program also looks at API trends and capabilities and takes a business-­related dive inside the minds of developers and others whom business leaders must work with to get modern content distribution programs deployed. And new for 2012 is the addition of two parallel tracks, one on technical issues related to APIs and the other focused on business.